Designing, printing and packaging are three integral components of branding for any business. Together they help your customers to identify your business and make it stand out in the crowd. For custom boxes, designing and printing define the entire packaging of a product. This is important as you need to send attractive trials and testers to clients to win their hearts in the first attempt. At the same time, customers are very concerned to read what’s written on labels and boxes. So before moving on towards types of packaging boxes, a shopkeeper/businessowner needs to understand a few things:
- Make sure you put yourself in the buyer’s shoes before you illustrate the design of a packaging box.
- Gather all the information you’re planning to mention on your packaging boxes.
Pro Tip: Mention the features and functions of the product within the box along with its ingredients or what’s called specifications. Other sorts of information that your customers might be interested in can comprise of the manufacturing date, expiry date and instructions to use the particular product. For example, if we go into more detail then skincare products can display ingredients and what benefits they supply such as “gluten-rich” and “fair complexion.”
- For a while, put aside designs and themes. Concentrate on the durability of the box printing. The apparent reason is environmental hazards are occurring more than ever before. Their linkage with the packaging materials is also increasing. With this piece of information, it is easy to evaluate how much companies value the aspect of social responsibility. Modern companies demonstrate to the public that they are constructing eco-friendly and biodegradable packaging materials for their products.
Most Successful Packaging Boxes For Products
If you’re yearning to design sustainable packaging boxes of certain products, below are three materials to heed.
1. Corrugated Cardboard
These are formed using three-layered papers; an inside liner, an outside liner and fluting which exists in between. Corrugated cardboard material is considered as top-of-the-line packaging for shipping due to its outstanding durability. Depending on the needs, corrugated materials like paperboard or card-stock can be too heavy, too thick, attractive or unattractive.
Most custom pizza boxes are made of cardboard as they are handy, cheap and maintain solid structure to bear pizzas for distant deliveries.
2. Glass Bottles
As the name suggests, this packaging is made of glass. Glass bottles can considerably vary in size, depending on the dimensions of a product.
Moreover, they are 100% recyclable and can be recycled successfully without marring the quality or purity. Glass bottle packaging is nonporous and impermeable, these don’t affect the flavor of food and beverages.
Glass bottle packaging boxes can make great custom perfume boxes. Apart from this, they accommodate substances like food condiments, soda, liquor, cosmetics, pickling and preservatives.
3. Paperboard Boxes
Paperboard boxes use thicker paper instead and exhibit extraordinary characteristics like foldability and flexibility. The enormous advantage you have with a paperboard is you can give them a perfect shape. They are lightweight and easy to carry.
Bakery-based products remain ideal for paperboard packaging boxes as they are secure throughout the delivery. You can even prepare custom cake boxes with this type of packaging if you’re strategizing to mail the baked goods with a unique design.
Need more inspiration on custom packaging and products? Click on this link to take a look at the numerous designs available.